This is a roll-on deodorant that I chose because I wanted to see what the fuss was about with better products. I can say that it's worth it - it's good for the skin, for clothes, and it smells nice (not gonna win any awards on scent but then again it's not a complex perfume ;)). This has ingredients that do the job and do it right - I had a look at one of my previous cheaper spray deodorants and the only active 'scent' ingredient it had was 'fragrance'... the ambiguity doesn't sound too promising! I also chose this over some of the other ones on offer because it has aluminium which is an ion that is taken up by our cells to mitigate a small amount of sweating (hence the anti-perspirant) part of this product.